Vetted exists because we love our pets and want them with us as long as possible.

The way your pup jumps up on the couch to snuggle with you, or how your cat insists upon sleeping on your entire pillow.

Being a pet parent isn’t about the huge milestones, it’s about the small, in-between moments that weave together to make up the fabric of life.

We know how meaningful these moments are and we want to make sure you can have as many of those as possible (without the constant worry about their health!). We promise to love your pets as much as you do and go the extra mile to make sure you have the support to be the best pet parent you can be!

...over half of the cases that came into the ER could have been prevented.”

our story

Vetted was created by Maya and Ashley who came together over the shared experience of how bewildering it can be to be a pet parent. After finding themselves at the vet and their local ER countless times, they were desperate to put an end to the stress. They began asking themselves: “Is there a way to prevent these scenarios from arising?”

They spent time with veterinarians, who believed that over half of the cases that came into the ER could have been prevented with preventative measures. That's when Ashley and Maya decided to lead the way in preventative care for pets by creating Vetted.

Vetted is a true support system for pet parents, helping you to make sure your pet has their best life possible. With 24/7 advice from trusted veterinarian professionals (our pet pros), covered emergency care exam visits, and ongoing tailored education for you and your pet, pet parenting has never been so premium and simple!

Vetted is here to be your support system, your cheerleader, and the on-call vet friend you wish you had.

Meet the pet-obsessed team behind Vetted

Maya Shaposhnik Cadena
dog mom to shor

Maya is the co-founder and CEO of Vetted, an annual membership that solves preventative health for pets. Maya is an American-Israeli with a background in fundraising, sales, and event planning. As a three-time entrepreneur she founded companies in Israel and the United States. She lives in Chicago with her husband, Alejandro, and her French Bulldog, Shor. She loves listening to music, telling funny stories, and hosting Shabbat dinners at her home.

Ashley Brooks
cat mom to Neko

Ashley is the co-founder and CTO of Vetted. Ashley’s two biggest loves in life have been tech and pets, so she feels very grateful to be combining the two at Vetted. Ashley adopted her black cat, Neko, 7 years ago and has been obsessed with her health ever since. In her free time, she loves playing (but not watching) sports, cooking new recipes, and cuddling with Neko.

Katie Chua
dog mom to melvin

Katie is the Head of Business Development for Vetted and focuses on all things customer acquisition and partnerships. Katie is an experienced cross-functional leader with an in-depth knowledge of Customer Experience from her previous roles. She lives in Chicago with her husband, Jon, daughter, Ellie, and fur-son, Melvin. In her free time, she loves baking, watching movies, and spending time with family and friends.

Brandi Jackson
dog mom to koda

Brandi is the Chief of People & Pets - more traditionally Chief of Staff, but, just like her career, nothing is truly traditional.  Brandi comes to Vetted with over 10 years of startup experience ranging from tech to fitness, co-working to traditional real estate all with the focus of helping companies build from the ground up.  She brings her unique lens of internal business operations and strategies combined with the voice of the customer to Vetted.  She lives in Austin but she and her 80 pound German Shepherd, Koda, can be spotted frequently around Oklahoma, her hometown.  She loves softball - playing and coaching - and is likely at some sort of field every weekend as one of her personal passion projects is rewriting the athlete experience and what better way to do that than as a coach and mentor to future athletes.

Geva Bidner
Future dog dad

Geva is a software engineer at Vetted. He joins us from Ramat-Gan, Israel where he gained expertise in application development, computer vision and machine learning. Geva loves 3D printing, listening to music, hiking, and disassembling things to see how they work. He is reminded everyday by the Vetted team that we could help him adopt a dog in no time!

Marra Sherrier
cat parent to luna

Marra is the Creative Lead at Vetted and works on all things design related — from developing the visual brand and user experience of our app and website and leading user research, to creating social media and print assets. In her free time, she enjoys taking photos, screen printing with friends, hanging out outdoors, and spending quality time with her beautiful shy cat, Luna. Marra and Luna are based in Brooklyn, NY.

Kealy Fitzsimmons
DOG MOM TO ARTHUR

Ivana Vorsin
CAT MOM TO thunder and bruni

Ivana is one of our Vetted Pros. Ivana is a veterinary assistant who is in the pre-vet field and hoping one day to become a veterinarian. She is thankful to be able to help members 24/7 on the Vetted app. Ivana has pets of her own, Thunder (cat 6) and Bruni (cat 12). In her free time Ivana loves to take pure barre classes, dance, and get creative with her cricut machine.

Zoey Zuckerman
VETTED VET PRO

Zoey is a second year veterinary student at Ross University School of Veterinary Medicine! She chose to become a veterinarian because she has a strong passion for medicine and she loves to educate! Teaching people how to care for their furry family members and keeping their pets healthy is super exciting to her!

Amber LaRock
vetted vet pro + CONTENT WRITER

Amber is a Licensed Vet Tech that graduated in 2015, and studied at the Cedar Valley Veterinary Technology Program. Her love for animals and their pet parents drove her to work remotely in this field, aiming to provide pet education and guidance whenever it's needed! She now travels the world with my laptop in hand, hoping to help any animals or animal lovers I meet along the way. 

Maya Shaposhnik Cadena
CEO and Co-Founder
Ashley Brooks
CTO and Co-Founder
Katie Chua
Head of Business Development
Brandi Jackson
Chief of People & Pets
Geva Bidner
Software Engineer
Marra Sherrier
Creative Lead
Kealy Fitzsimmons
Vet Professional
Ivana Vorsin
Vet Professional
Zoey Zuckerman
Vet Professional
Amber LaRock
Vet Professional & Content Writer
Maya Shaposhnik Cadena
dog mom to shor

Maya is the co-founder and CEO of Vetted, an annual membership that solves preventative health for pets. Maya is an American-Israeli with a background in fundraising, sales, and event planning. As a three-time entrepreneur she founded companies in Israel and the United States. She lives in Chicago with her husband, Alejandro, and her French Bulldog, Shor. She loves listening to music, telling funny stories, and hosting Shabbat dinners at her home.

Ashley Brooks
cat mom to Neko

Ashley is the co-founder and CTO of Vetted. Ashley’s two biggest loves in life have been tech and pets, so she feels very grateful to be combining the two at Vetted. Ashley adopted her black cat, Neko, 7 years ago and has been obsessed with her health ever since. In her free time, she loves playing (but not watching) sports, cooking new recipes, and cuddling with Neko.

Katie Chua
dog mom to melvin

Katie is the Head of Business Development for Vetted and focuses on all things customer acquisition and partnerships. Katie is an experienced cross-functional leader with an in-depth knowledge of Customer Experience from her previous roles. She lives in Chicago with her husband, Jon, daughter, Ellie, and fur-son, Melvin. In her free time, she loves baking, watching movies, and spending time with family and friends.

Brandi Jackson
dog mom to koda

Brandi is the Chief of People & Pets - more traditionally Chief of Staff, but, just like her career, nothing is truly traditional.  Brandi comes to Vetted with over 10 years of startup experience ranging from tech to fitness, co-working to traditional real estate all with the focus of helping companies build from the ground up.  She brings her unique lens of internal business operations and strategies combined with the voice of the customer to Vetted.  She lives in Austin but she and her 80 pound German Shepherd, Koda, can be spotted frequently around Oklahoma, her hometown.  She loves softball - playing and coaching - and is likely at some sort of field every weekend as one of her personal passion projects is rewriting the athlete experience and what better way to do that than as a coach and mentor to future athletes.

Geva Bidner
Future dog dad

Geva is a software engineer at Vetted. He joins us from Ramat-Gan, Israel where he gained expertise in application development, computer vision and machine learning. Geva loves 3D printing, listening to music, hiking, and disassembling things to see how they work. He is reminded everyday by the Vetted team that we could help him adopt a dog in no time!

Marra Sherrier
cat parent to luna

Marra is the Creative Lead at Vetted and works on all things design related — from developing the visual brand and user experience of our app and website and leading user research, to creating social media and print assets. In her free time, she enjoys taking photos, screen printing with friends, hanging out outdoors, and spending quality time with her beautiful shy cat, Luna. Marra and Luna are based in Brooklyn, NY.

Kealy Fitzsimmons
DOG MOM TO ARTHUR

Bio coming soon!

Ivana Vorsin
CAT MOM TO BRUNI & THUNDER

Ivana is one of our Vetted Pros. Ivana is a veterinary assistant who is in the pre-vet field and hoping one day to become a veterinarian. She is thankful to be able to help members 24/7 on the Vetted app. Ivana has pets of her own, Thunder (cat 6) and Bruni (cat 12). In her free time Ivana loves to take pure barre classes, dance, and get creative with her cricut machine.

Zoey Zuckerman
vetted vet pro

Zoey is a second year veterinary student at Ross University School of Veterinary Medicine! She chose to become a veterinarian because she has a strong passion for medicine and she loves to educate! Teaching people how to care for their furry family members and keeping their pets healthy is super exciting to her!

Amber LaRock
vetted vet pro & Content Writer

Amber is a Licensed Vet Tech that graduated in 2015, and studied at the Cedar Valley Veterinary Technology Program. Her love for animals and their pet parents drove her to work remotely in this field, aiming to provide pet education and guidance whenever it's needed! She now travels the world with my laptop in hand, hoping to help any animals or animal lovers I meet along the way.

Pet experts inform everything we do.

In addition to our incredible team, we have the Vetted Council — an advisory board of three vets who guide us through everything we do and all that we create at Vetted.

We know that there is SO much information out there about how to raise your pet, which is why we work so closely with our Vetted Council to ensure all of the information we share with you is scientifically-based and individualized to your unique pet.

Forget google, this is information you can trust!

Dr. Anna Foster
Chief of Staff, DVM

Dr. Foster is a 2018 Texas A&M College of Veterinary Medicine graduate. Anna worked as a general practitioner in a growing national veterinary group that focused on preventive health care. She spent many of her days off working at shelters doing spays, neuters, and wellness care, as well as relief shifts at local ERs. Dr. Foster has always had a passion for making veterinary care more accessible to pet parents. She joined Veterinary Emergency Group (VEG) in 2020 to serve in business development at their headquarters. VEG's mission is helping people and their pets when they need it most. Dr. Foster is a pet parent to an adorable Devon Rex cat named Francois, who wears sweaters and travels around the country in a pink bubble backpack. She brushes his teeth, cleans his ears, bathes him, and walks him on a leash.

Dr. Joe Zuckerman
General Practitioner, DVM

Dr. Zuckerman has over 20 years of experience as a small animal veterinary practitioner and is a co-owner of multiple community based animal hospitals. Born into a family who owned pet shops in New York City, he has spent his entire life around animal care and the human animal bond. Dr. Zuckerman has served on advisory boards of several pet rescues and Veterinary enterprises as well as Chair of the Westchester Rockland Veterinary Medical Society. His special interests are teaching and mentoring Veterinarians and Veterinary students, Dentistry, Internal and Soft tissue surgery.

Dr. David Bessler
Founder of Veterinary Emergency Group, DVM

Dr. Bessler has a vision to revolutionize emergency veterinary medicine through a holistic, radically open experience for the caregiver, customer, and patient. So, he created VEG (Veterinary Emergency Group) with a mission of helping people and their pets when they need it most. Today VEG has 27 ERs for pets in 10 states, treats over three hundred thousand pet emergencies each year, and boasts the highest NPS in the veterinary industry.

Dr. Anna Foster
Chief of Staff, DVM

Brandi is the Chief of People & Pets - more traditionally Chief of Staff, but, just like her career, nothing is truly traditional.  Brandi comes to Vetted with over 10 years of startup experience ranging from tech to fitness, co-working to traditional real estate all with the focus of helping companies build from the ground up.  She brings her unique lens of internal business operations and strategies combined with the voice of the customer to Vetted.  She lives in Austin but she and her 80 pound German Shepherd, Koda, can be spotted frequently around Oklahoma, her hometown.  She loves softball - playing and coaching - and is likely at some sort of field every weekend as one of her personal passion projects is rewriting the athlete experience and what better way to do that than as a coach and mentor to future athletes.

Dr. Joe Zuckerman
General Practitioner, DVM

Dr. Zuckerman has over 20 years of experience as a small animal veterinary practitioner and is a co-owner of multiple community based animal hospitals. Born into a family who owned pet shops in New York City, he has spent his entire life around animal care and the human animal bond. Dr. Zuckerman has served on advisory boards of several pet rescues and Veterinary enterprises as well as Chair of the Westchester Rockland Veterinary Medical Society. His special interests are teaching and mentoring Veterinarians and Veterinary students, Dentistry, Internal and Soft tissue surgery.

David Bessler
Founder of Veterinary Emergency Group, DVM

Dr. Bessler has a vision to revolutionize emergency veterinary medicine through a holistic, radically open experience for the caregiver, customer, and patient. So, he created VEG (Veterinary Emergency Group) with a mission of helping people and their pets when they need it most. Today VEG has 27 ERs for pets in 10 states, treats over three hundred thousand pet emergencies each year, and boasts the highest NPS in the veterinary industry.

Get the pet parenthood support you’ve been looking for.

Vetted Members rave about working with us because of our attention to detail and ongoing support to them as pet parents. We’ll become just as obsessed with your pet as you are and can’t wait to guide you along your pet parenthood journey.

Become a Vetted Member Today